“It’s not that I don’t like entertainment but…”- Aleeya wants the Avenys brand in the future
IN a situation where many product founders are vying to sponsor entertainment programs, social media celebrity, Aleeya Zailan, 37, is not making it a major focus.
But at the same time, the owner of the Avenys brand did not refuse to venture into the local entertainment industry if given the chance.
According to Aleeya, if given the opportunity to be involved in the creative field, she is not the main ‘player’, but just a sponsor who is behind the scenes.
“It’s not that I don’t like entertainment, even my family really likes to sing and entertain.
“But my husband and I have a business empire to manage, not just rely on the company’s staff alone.
“If you want to get involved in this field, it is enough as a sponsor or strategic partner who sits behind the camera, not so prominent.
“Let our brand or business come forward, not ourselves,” she said.
Aleeya was spotted at the Aidilfitri 2022 Avenys Open House event, recently.
During the ceremony, Aleeya also introduced the Avenys hijab which is in high demand.
“We started launching the Avenys hijab last Ramadan. We have four types, namely Rejab, Syaaban, Ramadan and Syawal.
“For Aidiladha, we also have hoods named Zebra, Flamingo, Leapord and Maguro. Each one costs RM 99.
“In terms of design, we have our own fashion designers. It is not easy for us to choose the best design. Over six months we also took time to choose a pattern.
“Sometimes the pattern is beautiful, but when it comes out, the color is like running or different from what we want.
“So we exchanged. That’s the process we do until it’s really satisfying and pleasing to the eye.
“At the same time, the Avenys lid has its own box, so buyers can feel the experience of unboxing ,” he explained, adding that the previously popular Avenys cosmetic product.
source – wilayahku
