Tokyo Game Show 2024 attracts more than 274,000 participants worldwide

Tokyo Game Show 2024 attracts more than 274,000 participants worldwide

The Tokyo Game Show (TGS 2024) held from Sept 26 to 29, 2024 in Chiba, Japan, managed to attract 274,739 participants.

KUALA LUMPUR: The Tokyo Game Show (TGS 2024) held from Sept 26 to 29, 2024 at Makuhari Messe in Chiba, Japan, managed to attract 274,739 participants, up from 243,238 participants in 2023.

Of that number, the business segment organized on Sept 26 to 27, 2024 attracted 87,180 participants (42,031 on Sept 26, 2024 and 45,149 on Sept 27, 2024).

On public days, it attracted a total of 187,559 participants (97,786 on Sept 28, 2024 and 89,773 on Sept 29, 2024).

Themed “Exploring the World Through Games,” TGS 2024 is organized by the Computer Entertainment Suppliers Association (CESA), Nikkei Business Publications Inc and Dentsu Inc.

In a statement today, the organizers said the total number of viewers of the TGS 2024 official program and online visitors to TGS Digital World 2024 will be announced later.

“The next Tokyo Game Show will be held from September 25 to 28, 2025, at Makuhari Messe. Stay tuned for updates on this developing event,” he said.

According to the organisers, TGS 2024 will also feature Malaysia’s participation with the launch of the Malaysia Pavilion showcasing 10 gaming companies.

He said the companies involved showcase innovation to the global market while exploring collaborations with international game developers, content creators and technology companies.

“Coordinated by the Malaysian Foreign Trade Development Corporation (MATRADE) and the Malaysian Digital Economy Corporation (MDEC), participating companies include Adticles, Ammobox Studios, Bear Down Studios, Dreamscapes Edtech, Esolved MSC, Goolee, Magnus Games Studio, Rcade Studio, Why Knot and Sword Studios.

“Key activities at Pavilion Malaysia include high-level meetings, business matches and networking with Japanese game publishers and technology incubators such as Bandai Namco Studio, Nintendo, and IMDA Singapore,” the statement said.

According to the organizers, during the four-day TGS 2024, MDEC and MATRADE facilitated more than 150 potential business matches for Malaysian companies.

He said Malaysia’s digital game content exports are expected to show significant growth this year, with Japan emerging as a key market amid global projections for the game industry, which is expected to reach US$187.7 billion by 2024. (US$1 = RM4.12) .

Meanwhile, Japanese video game publisher Bandai Namco is working with Malaysian game developers, including Passion Republic and Virtuous Kuala Lumpur to assist in the development of original works and intellectual property (IP).

Japan’s gaming market is expected to reach 66 million users by 2029 and generate US$44.41 billion in revenue by the end of 2024, making it one of the largest in the world.

The global gaming market is expected to reach US$503.14 billion by 2025 with Asia Pacific expected to remain the top market worldwide.

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