‘Road To Oscars’ is a government effort to ensure local films are on par with international ones
KUALA LUMPUR: The Ministry of Communications and Multimedia (K-KOMM) intends to bring local films to compete on the international stage.
Its Deputy Minister, Datuk Zahidi Zainul Abidin said, the initiative has been done since January 2021 through the framework of ‘Road To Oscars’.
He said the move was aimed at identifying the level of quality of local film production so that Malaysia could penetrate the Oscar stage.
“This study also enables FINAS to collect data from relevant agencies, industry players and the film community to continue the aspirations of a special ‘Road To Oscars’ for the Malaysian Film Family.
“This study also aims to analyze the strengths, weaknesses, opportunities and challenges in achieving the mission and strategy to win an Oscar for Malaysia,” he said.
He said this while attending the opening ceremony of the ConnectASIA 2022 Forum ‘Filming In Malaysia and International Marketing’ at the Merdeka Studio Complex on Thursday.
Touching on the government’s efforts in boosting the Creative Arts Industry, Zahidi stated that the ‘Film In Malaysia Incentive’ (FIMI) platform has seen a total of 54 international projects and 36 local projects have been mobilized by FINAS.
In fact, 10,000 job opportunities were successfully offered through the FIMI platform in line with the government’s efforts to reduce the unemployment rate due to the COVID-19 pandemic.
source – Hilmi Malik